3T Cycling has been created in 1961 in Turin. It was originally named 3TTT for Tecno Tubino Turino, and got its reputation by building the best handlebar, stem and seatpost for the greatest champions in polished alloy.
In 2007, 3T became independant and new investissement came to develop new design and allow a new range with carbon products.

3T is now a 3 range level company
PRO : Alloy and affordable
TEAM : Carbon, the best combo between price and design
LTD : Carbon, the very best we can do, without compromise

3T is known for a confident, lightweight and safe products.
Since 2015, Gerard Vroomen joined the company to develop the range with the creation of a bike range and the very first aero gravel in history.